Last Updated on April 1, 2024 by Dennis
Got skills? Got experience?
Then you’ve got the building blocks for a thriving side gig!
Info products (like courses, ebooks, or workshops) are a fantastic way to share what you know and earn some extra cash along the way. Think of it as getting paid for being the expert you already are.
Affiliate marketing is great, and can get you started making money online. But the real money is in producing and selling info products.
But let’s keep it real – producing info products takes work! That’s why I’m dropping some insider tips to make your first info product journey as fun and successful as possible.
Tip #1: Your Side Hustle = Something People Actually Want
Don’t waste time making a product no one will buy. Do some exploring! Check out similar products folks are selling in your area of expertise.
Figure out how to make yours stand out, whether it’s better content, a more engaging style, or a unique bonus nobody else offers.
Tip #2: A Sales Funnel – Your Best Friend?
Picture a super-fun slide, leading people from a cool freebie (like a checklist or short tutorial) all the way through to your bigger-ticket offers.
That’s the power of a sales funnel, and every amazing product you create has its place!
Tip #3: Get Those Products Made – STAT!
Time is of the essence, right? Here’s how to create more awesome stuff, faster:
- Outsource like a Boss: Delegate to pros! Writers, designers, and virtual assistants can help you get things done while you focus on the big picture.
- PLR Power: “Private label rights” content is a great base to build upon – just add in your expertise to make it completely yours.
- Talk It Out: Record those passionate brainstorming sessions! Just use a speech-to-text editor to write up to 3X faster.
Tip #4: Mix & Match for the Win!
Folks have different learning styles, so don’t just stick with written eBooks. Offer videos, audio versions – go wild! Variety keeps things interesting for your audience and can create additional products to fill that sales funnel.
Tip #5: Name that eBook
Your title is the most important piece of content you can write. Without a stellar title, no one will take the time to read / view your content. Your title should grab attention and give a sneak peek of what’s inside. Try these snappy formats:
- “Secrets of [Awesome Benefit]” (Secrets of Raising Confident Kids)
- “The #1 Way to [Do Something Cool]” (The #1 Way to Write a Bestselling Novel)
- “How to [Do a thing] without [Some Pain Point]” (How to make a YouTube video without showing your face)
Get This: You’re about to become an info product pro! Remember, your experience is valuable, and with a little hustle, you’ll be sharing and earning like a champ.
So, what’s next?
Are you ready to start producing your first info product?
Nick James’ “Six Figures a Year in Info Publishing – How to Start Your Own $100K-A-Year Online Business” is the place to start. The book (Yes, it’s a real book) is Free, just pay shipping and handling.
Where else can you get the keys to a $100,000 business for Free?
If you would like to learn more, check out my review here.